I. Company Profile

Corporate Positioning

KaBub is a leading full-chain service provider of shop-in-shop and shared coffee systems in China. Unlike traditional directly-operated/franchised coffee brands such as Luckin Coffee, Kudi Coffee, and Nova Coffee, KaBub does not directly retail coffee. Instead, it focuses on providing one-stop solutions for the integration of freshly brewed coffee into existing offline physical businesses (e-sports venues, chess and billiard halls, chain convenience stores, gyms, restaurants, bookstores, hotels, beauty salons, etc.) with light assets.

Core Model: Merchants do not need to rent a storefront or hire a full-time barista. They only need to provide a 1-square-meter unused bar counter. Coffee Tribe can complete the entire chain of deployment of smart IoT coffee machines, coffee recipe supply, direct supply of raw materials from manufacturers, online ordering system setup, operation training, and after-sales maintenance. Standardized premium freshly ground coffee is directly embedded into existing stores, helping physical merchants add a coffee revenue stream with zero barriers to entry.

Market Value: Coffee consumers have high repurchase rates and strong purchasing power, making it a core growth category for attracting younger customers, increasing average transaction value, and retaining premium members. Benchmarking against the daily consumption volume of 800-1000 cups per store in office buildings, coffee has simpler ingredients, stronger health attributes, and higher customer loyalty than milk tea, making it the optimal category for the second growth curve across all offline business formats. Currently, Coffee Tribe has established over a thousand partner stores nationwide, with its headquarters in Futian District, Shenzhen. Merchants from all regions are welcome to visit our facilities.

Business Scope

Existing core businesses include: computer software and hardware technology development and consulting, computer system analysis, network technology development, e-commerce, technology transfer and services in the field of information technology, business information consulting, enterprise management consulting, marketing planning, conference and exhibition planning, domestic trade, and import and export business.

New business items:

Supply chain management, brand management, commercial complex management, and food and beverage management;

Sales, leasing, and repair of smart IoT devices, commercial coffee machines, catering equipment, and home appliances;

Machinery and equipment leasing, office equipment leasing, and vending machine sales;

Internet sales (excluding licensed goods), wholesale and retail of edible agricultural products (coffee beans, tea, pre-packaged teaware, packaging materials);

Software development, intelligent control system integration, big data services, and Internet of Things (IoT) technology services;

Business investment promotion agency, sales agency, and commercial franchise consulting (excluding filing);

Advertising design agency, brand planning, store operation planning, technology import and export.

Development Overview

Founded in 2014 and headquartered in Futian District, Shenzhen, Shenzhen Qidong Network Co., Ltd. has been deeply involved in internet technology development and empowering physical businesses for over a decade. Initially focused on developing digital management systems for merchants and private domain marketing tools, the company possesses mature self-developed IoT software and hardware capabilities and a nationwide channel service system. Leveraging its years of experience in digital services, the company has launched the Kabuluo (Coffee Tribe) shop-in-shop shared coffee brand, entering the trillion-dollar freshly brewed coffee market. Moving beyond the traditional asset-heavy store opening model, it emphasizes asset-light, embedded solutions.

The company has established a complete closed-loop service chain: self-developed commercial IoT smart coffee machines, a cloud-based store management SaaS system, a nationwide unified coffee bean roasting supply chain, a standardized operation and training team, and a nationwide operation and maintenance after-sales network. Its partnerships cover dozens of offline scenarios, including convenience stores, online gaming and chess, restaurants, hotels, fitness centers, and beauty salons. Business extends from its Shenzhen headquarters to multiple provinces and cities across China (merchants from Jiangxi, Hunan, Zhejiang, Anhui, Tianjin, and other regions have made special visits for inspection), and the number of partner stores continues to grow rapidly. Leveraging its Shenzhen supply chain advantages and technological R&D capabilities, Qidong Network continuously iterates its equipment and product solutions, striving to become a leading one-stop value-added service provider for physical coffee stores in China.

II. Introduction to Core Products

Product Name

IoT-enabled smart freshly ground shared coffee system – a lightweight, unmanned, and digital shop-in-shop coffee solution tailored for all existing physical businesses.

Core Functions

1. Fully automated freshly ground products

This commercial-grade professional extraction system features precise extraction with stable pressure and temperature control, replicating the taste of chain specialty coffees. It supports all types of beverages, including Americanos, lattes, and fruit coffees. The entire process—grinding, extraction, hot milk blending, and dispensing—is fully automated, producing a cup in just 30 seconds. During peak hours, it can provide continuous, uninterrupted service without the need for a professional barista or dedicated staff. Customizable sugar content, temperature, and concentration are supported to suit different customer preferences.

2. IoT cloud-based intelligent management and control

With a self-developed SaaS intelligent backend, the equipment is connected to the network throughout the process, enabling remote real-time monitoring, automatic data statistics, and intelligent equipment self-checks. Merchants can view equipment status, daily sales, real-time revenue, and raw material reserves via mobile phone/computer; the system automatically generates daily/weekly/monthly reports, making business data transparent and traceable; automatic alerts are sent in case of shortage of beans, water, or malfunctions, preventing supply interruptions and downtime.

3. Convenient ordering through multiple channels

It supports WeChat QR code scanning and self-service ordering via mini-program, allowing customers to place orders independently and receive cups automatically, adapting to self-service consumption scenarios. The system integrates order records, consumption traceability, and after-sales feedback, and can be linked to the store's existing membership system to achieve repeat purchases, customer retention, and private domain traffic accumulation.

4. Lightweight scene adaptation

The equipment is compact, occupying less than 1 square meter. It does not require a separate storefront or renovation. It can be quickly set up using only an idle bar counter or corner space, without taking up operating space, and is suitable for store scenarios in all industries.

5. End-to-end after-sales maintenance

A nationwide standardized after-sales system provides lifetime equipment maintenance, regular inspections and repairs, and unified distribution and replenishment of raw materials. From installation and commissioning, system activation, and operation training to raw material supply, equipment repair, and system upgrades, we offer a one-stop managed service, ensuring a worry-free experience for our merchants.

Core Product Advantages

1. Model Advantages: Light asset, zero threshold, disrupting the traditional heavy asset franchise model. No need to open a store, stock up on goods, or hire professional technicians; extremely low investment to add a new profit-generating segment to the coffee business, with no inventory risk.

2. Technological Advantages: The parent company's over ten years of experience in internet R&D, integrated self-developed software and hardware, and continuous cloud-based iteration. Unmanned, data-driven, and intelligent operations address pain points such as high labor costs, inconsistent product output, and chaotic accounting.

3. Product Advantages: Commercial-grade extraction technology combined with carefully selected premium coffee beans ensures a consistently rich and mellow taste, comparable to top-tier chain brands. A unified supply chain and standardized processes guarantee high repurchase rates.

4. Scenario advantages: Applicable to all business formats (e-sports/card games/convenience stores/hotels/restaurants/fitness/beauty/bookstores, etc.), does not conflict with the main business, and achieves dual revenue growth of "main business + coffee side business", revitalizing idle space.

5. Advantages of cooperation: Merchants enjoy a high commission of 70% of sales, with ample profit margin; free equipment, systems, operation plans, marketing materials and full technical support are provided, ensuring low-risk and sustainable profitability.

6. Time advantage: Extremely simple to implement, with debugging completed in as little as 1 hour. It can be launched, open for business, and generate revenue on the same day, quickly seizing the incremental market share of local coffee.

III. Explanation of the Company's Service Tenet and Service System

Service Tenet

Shenzhen Qidong Network Co., Ltd.'s Coffee Tribe brand has always adhered to the core principles of "empowering physical stores with technology, activating revenue growth with lightweight solutions, and achieving win-win cooperation." Starting from the real pain points of physical store operations, it abandons the drawbacks of the traditional coffee industry—heavy investment, high barriers to entry, and difficult operation—and uses intelligent equipment, digital systems, standardized supply chains, and full-process managed services to help various physical merchants enter the growth market of coffee with zero barriers and light assets.

Three core service concepts:

1. We do not do traditional franchising, but only empower stores – we do not earn franchise fees or make exorbitant profits from price differences. We take it as our responsibility to empower stores with equipment, technology and product categories, enabling merchants to add stable profit channels with minimal cost.

2. Transform the complex process of freshly ground coffee into a simple side business for stores —unmanned, standardized, and intelligent operation allows ordinary physical stores that don't understand coffee or have dedicated staff to produce chain-level quality coffee.

3. Prioritizing merchant profitability – offering high profit sharing, full-process support, and long-term after-sales guarantees, fostering long-term symbiosis and mutual benefit with partner stores.

Six closed-loop service systems (fully managed one-stop service)

1. Initial Implementation Support: Free provision of high-end commercial IoT coffee machines; professional site selection assessment and 1㎡ space adaptation; free on-site installation, debugging, and trial operation; free activation of independent back-end and mini-program ordering system; free operation and accounting training.

Core value: Zero technology, zero preparation, zero experience required, open for business directly.

2. Guaranteed premium supply chain: The brand directly supplies a complete set of raw materials, including premium coffee beans, milk, syrup, and cups; centralized sourcing and strict quality control; replenishment as needed, no inventory buildup; long-term stability, transparent pricing, and standardization.

Core value: Guaranteeing product taste and repurchase rate from the source, eliminating inconsistent taste.

3. Digital Intelligent System: Self-developed SaaS cloud management system with IoT network control; real-time viewing of sales, revenue, inventory, orders, and customer data; automatic alerts for material shortages/malfunctions; automatic generation of business reports; support for private domain customer retention and membership linkage.

Core value: Data-driven operations and unmanned management, requiring no human supervision.

4. Brand Operation Support: Free provision of a complete set of brand VI, promotional posters, short video materials, and store stickers; provision of opening/holiday/customer acquisition marketing plans; online traffic empowerment and local exposure guidance; continuous output of operational skills and best-selling product strategies; headquarters brand promotion to drive national momentum.

Core value: Even without operational expertise, you can generate sales and continuously increase revenue.

5. Guaranteed Profits Throughout the Process: Merchants permanently enjoy a high percentage of 70% of sales revenue, leading the industry; no tiered commissions, no hidden tricks, and no deductions; no management fees, annual fees, or brand commission surcharges; long-term stable profits.

Core value: Maximizing benefits for merchants and ensuring long-term profits.

6. Nationwide after-sales service and maintenance: lifetime maintenance of the entire equipment, regular inspections and upkeep; rapid fault response (remote + on-site dual guarantee); lifetime free system upgrades and iterations; professional one-on-one after-sales support.

Core value: One-time cooperation, long-term service, completely eliminating any worries.

Service Summary

Coffee Tribe's comprehensive service system is completely different from the traditional coffee brand model of "only selling equipment, only accepting franchisees, and not caring about operations." It is a system service provider that truly helps physical stores implement projects, manage projects, and continuously empower and increase revenue. With "low investment, high returns, stable operation, and strong after-sales service" as its core, it enables every partner physical store to easily catch the trillion-dollar coffee consumption trend and achieve increased revenue, added value, and upgrades.