Release Date: December 1, 2024
[Hong Kong, China] — XOOBAY Global today officially announced the launch of the XOOBAY cross-border e-commerce platform to global consumers, enterprises and suppliers. Integrating blockchain and Web3 PayFi technologies, XOOBAY delivers innovative, efficient B2B2C cross-border trading solutions for global buyers and sellers, marking a new milestone in global digital trade.

As the world’s first Web3 cross-border e-commerce platform supporting both metaverse immersion and online storefronts, XOOBAY empowers merchants with GEO-powered enterprise store setup and unprecedented global market reach. Key core advantages include:
B2B2C Dual-Store Model: Merchants can quickly set up GEO-optimized enterprise flagship stores in the metaverse while enabling real-time transactions on the online platform, expanding global coverage and efficiently attracting international customers.
XOO Points Economy: An innovative points-based payment and reward system where users earn 1% XOO points cashback on every transaction, boosting repurchase rates, engagement and long-term loyalty.
Diversified Payments & PayFi Integration: Supporting traditional payments (credit cards, bank transfers) and the native XOOWallet digital wallet, XOOBAY resolves global payment friction, reduces costs and improves transaction efficiency.
1.5 Billion XOO Points Support Program: A dedicated initiative to help enterprises boost sales, accelerate global market expansion and enhance global brand visibility.
XOOBAY Global’s core team brings over 30 years of deep expertise in B2B2C cross-border trade, having served more than 5 million global suppliers, with extensive industry resources and market insights. Strategically based in Hong Kong — a global trade hub and Web3 fintech center — XOOBAY enjoys superior geographic and policy advantages.
“The launch of XOOBAY reflects not only technological innovation but also a strong response to the global trend of brand internationalization,” said Bella Tong, Chief Marketing Officer of XOOBAY Global. “We look forward to cooperating with global partners to build a more efficient and secure cross-border e-commerce ecosystem and accelerate the globalization of brands worldwide.”
Backed by Hong Kong’s supportive innovation policies and digital economy development strategies, XOOBAY is technically powered by XOOCITY Meta Technology, a fintech and metaverse company incubated at Hong Kong Science Park. By leveraging Hong Kong’s leading advantages in digital economy, blockchain and fintech, XOOBAY drives continuous technological and business model innovation, cementing its position at the forefront of global next-generation trade.
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Media Contact
Contact: Bella Tong
Position: Chief Marketing Officer
Company Name: XOOBAY Global Ltd.
Email: [email protected]
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