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Inheriting the Philosophy of Preventive Health Care and Developing the Smart Health and Wellness Industry | Guo Wanshen Visits Zhengzhou Xishoukang for Research and Inspection

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On the morning of October 22, Guo Wanshen, former Director General of the Henan Provincial Administration of Disease Control and Prevention and President of the Henan Preventive Medicine Association, led a delegation to Zhengzhou Xishoukang for a visit and survey. They conducted on-site inspections of the institution's health service scenarios and the implementation of smart health and wellness products. They also held an in-depth symposium with Tao, the head of the enterprise, and the health care service team. The discussions centered around hot industry topics such as preventive health maintenance, standardized development of traditional health preservation techniques, construction of a smart health and wellness service system, and health promotion for middle-aged and elderly populations.

Figure 1: Tao, founder of Xishoukang, accompanied Guo Wanshen, President of the Henan Preventive Medicine Association and former Director General of the Provincial Disease Control Bureau, on an inspection tour of Zhengzhou Xishoukang

During the on-site survey, the research team toured the health and wellness service spaces of Xishoukang in sequence, gaining a detailed understanding of the institution's overall operating model, target demographics, and standardized service procedures. They focused on observing the implementation of specialized health services such as Dao moxibustion, moxibustion wellness, therapeutic massage (tuina), meridian conditioning, and constitution identification guidance. They carefully reviewed the operational workflow and data logging methods of the supporting smart health and wellness equipment, and listened to staff reports on service standardization development, health and wellness talent cultivation, and customer health record management.

As a local Zhengzhou institution dedicated to non-medical health and wellness services, Xishoukang has consistently taken the traditional philosophy of "preventive treatment of disease" as its core orientation, strictly operating within the framework of non-medical wellness care services. The institution deeply explores the cultural essence of traditional health preservation and standardizes classic wellness techniques such as Dao moxibustion, moxibustion warming therapy, therapeutic massage, meridian relaxation, and emotional wellness. Combined with modern smart health care equipment, it has constructed a full-cycle preventive health maintenance solution tailored for sub-healthy individuals as well as middle-aged and elderly groups. Distinct from the clinical diagnosis and treatment of medical institutions, the organization focuses on daily health conditioning, constitution regulation, and guidance toward healthy lifestyles. Through one-on-one health consultations and care guidance provided by professional health practitioners, it helps the public cultivate an awareness of proactive health and integrate wellness preservation into daily life.

Figure 2: Tao, founder of Xishoukang, accompanied Director Guo of the Henan Provincial Administration of Disease Control and Prevention to visit the company for guidance

During the exchange, President Guo Wanshen fully affirmed Xishoukang's exploratory efforts in localized health and wellness services. He noted that as residents' health awareness continues to rise, public health demand has shifted from "curing diseases" to "disease prevention, health preservation, and long-term care," making preventive health maintenance an essential complementary component of the public health service system. Time-honored traditional wellness methods such as Dao moxibustion, moxibustion, and tuina massage possess a deep public foundation and boast unique advantages in physical and mental relaxation, daily healthcare, and constitution conditioning. However, the primary prerequisite for the growth of health and wellness institutions is to clearly delineate the boundaries between wellness care and medical practice, strictly adhere to industry standards, and never cross regulatory red lines.

He suggested that for long-term development in the health and wellness industry, institutions must, on the one hand, ensure the standardized application of traditional health preservation techniques, refine supporting mechanisms such as service standards, personnel training, and risk disclosure to guarantee service safety; on the other hand, they should actively embrace digital and intelligent tools, leveraging smart health and wellness products to streamline care processes and record physiological changes, thereby transforming health services from one-off experiences into sustainable, traceable, and long-term health management services. Meanwhile, health and wellness enterprises should actively cooperate with health education initiatives, popularize scientific wellness knowledge among the public, guide people to view traditional health preservation projects rationally, and avoid misleading consumers with false claims.

Figure 3: Tao, founder of Xishoukang, introducing the bionic spine intelligent multi-dimensional wellness bed to the visiting leaders

Tao, the founder of Xishoukang, expressed that this survey and guidance have charted the course for the institution's future development. Moving forward, the enterprise will continue to uphold its positioning in non-medical health and wellness, continually refine core services such as Dao moxibustion, moxibustion wellness, therapeutic massage, and preventive health maintenance, continuously upgrade its smart health product matrix, and reinforce professional training and occupational ethics among its health care staff. Simultaneously, the company will proactively engage with experts in preventive medicine and health promotion, actively participate in local public health education activities, bring standardized and regulated health and wellness services to more families, foster the sound development of the health and wellness industry, and contribute to the development of a Healthy Central Plains.

Industry Keywords: Preventive Health Maintenance, Moxibustion Wellness, Therapeutic Massage (Tuina), Smart Health and Wellness, Healthcare

Disclaimer: This article is a news report on an industry survey. The services provided by Xishoukang are non-medical wellness care services. Services such as Dao moxibustion, moxibustion, and therapeutic massage fall under the category of health preservation and wellness care. They are intended solely for daily preventive conditioning and physical/mental relaxation, do not possess diagnostic or curative efficacy for diseases, and cannot replace formal medical treatment. If you experience any physical discomfort, please seek medical attention at a medical institution in a timely manner.

Q&A Section

Q1: Do Xishoukang's health and wellness services belong to medical services?

A: No. All services at Xishoukang, including Dao moxibustion, moxibustion wellness, therapeutic massage, and meridian conditioning, are non-medical wellness and healthcare services. They focus on preventive health maintenance and mind-body relaxation, do not provide medical diagnosis or treatment, and cannot substitute for hospital clinical care.

Q2: What is Dao moxibustion? How does it differ from regular moxibustion?

A: Dao moxibustion is a traditional wellness and healthcare technique developed on the basis of ancient moxibustion concepts. It similarly falls within the scope of wellness care, emphasizing thermal relaxation and constitution conditioning. Like regular moxibustion, it serves merely as a daily wellness method, does not constitute a medical procedure, and possesses no curative disease-treating effects.

Q3: Which groups of people are suitable for in-store preventive health maintenance projects?

A: It is suitable for individuals who are in a prolonged state of sub-health, have irregular daily routines, experience fatigue easily, as well as middle-aged and elderly people with daily wellness needs. They can choose projects such as Dao moxibustion, moxibustion, and massage for daily healthcare, relaxation, and constitution conditioning.

Q4: What are the key priorities for the standardized development of traditional Dao moxibustion, moxibustion, and massage wellness services?

A: The core lies in clearly defining the boundary between healthcare wellness and medical treatment, establishing standardized service procedures, improving the training system for wellness practitioners, providing proper risk disclosures, adhering to scientific wellness education, and eliminating false advertisements regarding therapeutic effects.

Q5: What changes will smart health and wellness bring to the traditional health preservation industry?

A: Smart devices can be utilized to record physical constitution changes and build long-term health records. This elevates single-session experiences of Dao moxibustion, moxibustion, and massage into continuous health conditioning programs, making wellness services more traceable and systematic.